A “brass hat” is automotive industry lingo for a dealership courtesy car, program car or demo car.
These cars are typically given out to dealership customers who are getting their own cars serviced. Also, these cars are lent out to dealership employees.
These cars usually have less than 9,000 miles on them. But since they are never registered with the Department of Motor Vehicles (a.k.a. DMV), dealerships are legally allowed to sell these cars as new.
The problem with “brass hats” (surprisingly) is they are almost never discounted much – even after racking up thousands of miles on ’em…
To get the best discounts on any new car sold in the USA, it is best to email car dealers – just like my clients do.